Ultimate Feed has developed a range of Feed Optimisation tools. These tools allow for Data Concatenation, Data Extraction, Data Addition, Data Normalisation, Category Alignment and much more. Our more advanced tools allow for Product Data matching to ensure you have the correct MPNs and EANs.

Ultimate feed is also able to optimise or build from scratch the formation of Titles and Descriptions used in your Data Feed, ensuring your products have the best chance of being found and purchased.

Once all your products have been optimised Ultimate feed allows you to select the products you want to list on the partner sites

Not only does Ultimate Feed make it easy for you to submit your feed to numerous partners, it also makes it very easy to choose which Categories, Subcategories or Products to submit to a given partner site. This is done simply and easily in our Performance Optimisation system and also ensures your bids are correct for the given site if relevant. You can also add simple supression rules - e.g. Do not export my low value products under £30.

Once you have chosen which products to list, Ultimate Feed creates Perfect Partner feeds in seconds to their exact Data Feed Specification.

Ultimate Feed's integration team have spent years building feeds to their partner sites exact specifications. Some these are very simple - perhaps one site needs "In Stock" whilst another one needs "Yes". It is vital to match the partner Data Feed specification as closely as possible, this ensures that your products are well optimised for ranking on site listings.Every partner site has a different Taxonomy or Categorisation that establishes where products are aligned on their site. Ultimate Feed ensures that your partner feeds have their required category names or ID numbers for more efficient product category alignment.

If the partner site makes any changes then Ultimate Feed will automatically reflect this so you can concentrate on squeezing more sales revenue out of your marketing spend in our performance optimisation tool! Our Partner Feeds also update ON-DEMAND ensuring the very latest product information is used.