The Ultimate Feed platform can utilise the optimised data feed we create for you to automate the entire creation process of your PPC campaign activity. Using your feeds we can create 100s of campaigns, 1000s of ad groups, 10,000 plus text ads, millions of keywords, landing pages and extensions automatically.
We can then manage this ongoing directly from your feed data, so if your product goes out of stock we stop the adverts relating to this, if the price changes then we update this. We can work out savings as £ or % from RRPs, deal with new products and much more.
Ultimate Feed can build out Dynamic Content for other major PPC platforms as well as our own PPC tool.
We can either build out and update the campaign content in a format that other 3rd party PPC systems can use (i.e. Mediaplex's Mojo, Marin or Kenshoo) or we can manage the whole process through our direct API integration to the Search Engines. Our system has the underlying bid management platform from our abilities in the shopping search space so you can be sure of a good ROI.
We are also experts in combining google product search feeds with google adwords campaigns having worked on the test roll out of this with some of our bigger merchants. No matter what size you are this can give you a competitive edge see what one of our smaller clients is doing right now....