| Company overview: |
ADGENIE is a unique display advert targeting system which allows advertisers to target and populate banner adverts using demographic data, contextual data, behavioural data, IP data and Experian Mosaic profiles.
ADGENIE delivers dynamically targeted advertising to sites which capture or have access to user data.
User data can be anything from a simple postcode search available for a single session to a full registered user profile retained in a user database.
Any search data a user inputs on a site during a site visit can also be used to serve targeted ads, eg flights, hotels, automotive, holidays, jobs.
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